Paco Shop

Established in Ciudad del Este, Paraguay, the third largest free trade zone in the world, Paco Shop is an electronics and technology store.

Service

Branding

Place

Paraguay

Year

2021

Integrating a communication attitude that is against the norm in the segment and generating a voice with a disruptive presence, the new language reflects the evolution of the company's vision, which seeks to act in a personalized way in customer service. Symbolizing the coming and going of imports, the flag draws the logo and helps compose the graphic elements that are part of the visual support.

Free your choices.